How to Start a Food Blog

Preface

Starting a blog can be daunting. So many options. So much conflicting advice. Who should we listen to? Or, more importantly, who can we trust?

Prior to starting Paleo Porn we had spent the previous decade building what would become SPYR, our online branding agency. In this exclusive Paleo Porn Quickie How to Start a Food Blog we’ll share everything we've learned over the past decade building and working with some of the highest trafficked sites on the net.

This book is the story and path that we’ve taken to build SPYR and Paleo Porn. You'll discover that, with a little time and patience, you too can cultivate a similar, yet far different, story.

But I'm getting ahead of myself. Some of you just want the nitty gritty details on starting a blog, food blog or otherwise. If you just want to get online fast you'll love the Quick Start Guide. But if you want to dig deeper, learn exactly how we started our business, get a peek into the days, months and years that follow starting your blog, begin with the Introduction and dive right in.

How to Start a Food Blog is a step by step guide for getting any website up and running. But you’re starting a business. There’s no one size fits all roadmap to success. Anyone attempting to convince you otherwise is a charlatan.

My hope is that through our story we can help you cultivate your own. Not some woo woo message for your potential customers. Simply the story of you. Blazing your own trail into the unknown.

If there's one thing I can impart on you I hope it's this. There is no roadmap to success, only a compass. Start moving towards your goal. Adjust for and learn from obstacles. But just keep fighting.

It's not a matter of luck, it's just a matter of time.

Jeff Sarris
Chicago, IL
July 23, 2014

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